Victoria’s credo is:
…the heart and soul of business is the consumer!
Travel industries generate rich information about their customers but are not always focused on its use for strategic value.
Starting with the first true loyalty company, Carlson Marketing Group, Tori provides a diverse set of skills to re-energize your thoughts about consumer behavior. Her life and work experience span from Indonesia to Amsterdam, living in multiple European countries, she currently resides in her original Minnesota.
Her guiding principle is: Each consumer has ‘hot buttons’, the objective is to find it in their purchase behavior in order to activate it in their normal buying patterns.